Sunday, December 25, 2011

Norwegian Volcano Roast

Move over Starbucks.  Norway is flexing its muscle in the boutique coffee marketing niche.
A little known delicacy in Norway, volcano roasted coffee has been heretofore unknown outside that country.  That is changing with Jan Mayen Volcano Roast, a roast so dark and smokey, it's coming to be known as a distinct roast of coffee called a "Norwegian Roast."
This proprietary blend is so secret that the origins of the beans for Jan Mayen Volcano roast are shrouded in mystery, much in the same way the volcano, Beerenberg, which roasts the coffee, is shrouded in clouds.
Jan Mayen (the island on which the Beerenberg volcano resides) Volcano Roast is an eco-friendly roast, as the geothermal energy from the volcano is used in the roasting process.  No artificially powered coffee roaster is required (a real blow to the Probat company).
This is a great brew, should you encounter it.

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